Bumiputera entrepreneurs, especially women, were urged today to be bold in taking Malaysian brand products into the international market, strengthening the country’s economic position at the global level.
Deputy prime minister Ahmad Zahid Hamidi said Mara will introduce a Gate to Global programme to help entrepreneurs market their products abroad using a single brand recognised by Mara.
“I have requested the Mara chairman to promote these products under a single brand. Let these products be produced on an OEM (original equipment manufacturer) basis with one brand so that the global market sees the products as being from Malaysia,” he said.
Zahid, who is also the minister for rural and regional development, said the government has allocated RM52 billion next year to empower the entrepreneurship sector, with…